Homework Helpers

Custom Academic Papers

100% Original, Plagiarism Free, Customized to your instructions!

Create a 6 page essay paper that discusses Expanding the Oral Care Group in India.50% of the population is not concerned for oral hygiene. Those parts of the potential customers need awareness first o

Create a 6 page essay paper that discusses Expanding the Oral Care Group in India.50% of the population is not concerned for oral hygiene. Those parts of the potential customers need awareness first o

Create a 6 page essay paper that discusses Expanding the Oral Care Group in India.50% of the population is not concerned for oral hygiene. Those parts of the potential customers need awareness first of all about the oral health.Secondly, they are not in a reach of oral health care products as the disposable incomes of people living in rural areas have $2 per day, in comparison of urban population who are wealthy and they have great purchasing power. There is a shortage of dental care personnel in rural areas specially, single personnel handles thousands of dental patients. In addition, people with only high income consult dental professionals as they cost very high (Bruce, Moore, & Birtwistle, 2004). That defines the problem of affordability to the consumers.And the third is Accessibility, in which the director of the company, Brinda Patel want her manager to make a new market plan and she want to increase the unit sales nearly up to 30% of toothbrushes in India by spending 3% more in advertising budget, as her previous project in Thailand went successful. Whereas, manager Michael Lang is concerned if the strategy of increasing advertising budget more than Thailand’s budget will affect the sales positively as there are many cultural barriers in each region of India. The projections could go wrong, whether they can access the products and accept the change in oral health as they are using Neem twigs and tobacco and ashes since ages.Brinda believes that rural area need more hygiene protection messages and has a strategy to market its premium products and convince customers to switch to high range of oral care products, that might help the company to reach up to 30% per unit sales(Rudolf R. Sinkovics, 2009).On the other hand, Michael suggested not increasing the advertising budget and applying strategies in urban market to focus and persuade first time users of tooth brush and later spend on when they become habitual.Applying marketing strategies suggested by Brinda over rural areas

Students are often burdened with the task of writing essays. They need to master various academic topics, understand how to integrate facts and arguments, and organize all of this information in a clear and logical way. This is not an easy task for many students. But fear not! We’ve got your back. Here at MoreEssays.com, we offer professional academic help that can take on all these tasks on your behalf. All you need to do is fill out the Order form with your paper’s details, and we will get started on it right away!

Click Here to get this paper done within your deadline 

Can't find what you are looking for?

Post your question on MoreEssays and get help from one of our expert tutors in topics ranging from mathematics to rocket science!